Remember the feeling when you picked up your first iPhone? types of packaging Taking off the plastic seal and feeling the sleek white box? By touching the box for the very first time you already felt the importance, quality significance of this device. This is no coincidence! Apple meticulously strategized how they were going to package their product to align with their branding of providing top-of-the-line product innovation consumer experience

It is clear that packaging plays a large role in the perceived value of a product and as a whole, the packaging industry really hasn’t changed too much in the past years, compared to the constant innovations made in portable technology. With all the packaging and box choices available in today’s market, it often becomes difficult to select the most appropriate packaging solution for your product. Let’s take a look at some of the different types of packaging options you can use to enhance your product customer experience!

Paperboard is a paper-based material that is lightweight, yet strong. It can be easily cut and manipulated to create custom shapes and structures. These characteristics make it ideal to be used in personalized packaging. It is made by turning fibrous materials that come from wood or from recycled waste paper into pulp, and then bleaching it. Paperboard packaging comes in various grades, each suitable for different packaging requirements.