"Read more" links are an effective tool in online content design. They allow websites and blogs to provide brief snippets of information, encouraging users to explore further. This functionality helps maintain a clean and organized layout, while also boosting user engagement by inviting readers to delve deeper into topics of interest. "Read more" links also improve site navigation, guiding users to related content and increasing time spent on the site. Properly placed and compellingly worded, these links can enhance the overall user experience, increasing both content visibility and the likelihood of interaction.